Capital Area Workforce Development Board Selects Brasco Marketing.

The Capital Area Workforce Development Board has launched a new program called "Healthcare Works!" and hired Brasco Marketing to assist in developing a brand and promotional materials. Healthcare is one of the largest business sectors in North Carolina. The new "Healthcare Works!" initiative is focused on driving job growth in the area. Brasco Marketing has been selected to help Capital Area WDB refine its vision through the development of an identifiable brand and supporting materials. 

Brasco Marketing is taking on the challenge of helping the Capital Area Workforce Development Board in its mission to create more jobs in the area. One of the firm's partners and creative marketing strategist, Brandon Ives, is eager about the project. "There are a number of job opportunities in the healthcare sector that are going unfilled and it is primarily because people just aren't aware of the need. This is a great opportunity to open the blinds and help fill jobs in the community", said Ives. 

About Capital Area Workforce Development
The Capital Area Workforce Development Board is a public-private partnership that focuses on economic development by ensuring that the local workforce has the skills, training, education and work ethics to meet the needs of local employers. The board oversees several programs in Wake and Johnston Counties designed to serve individuals, businesses and youth.